Here in the Bay Area, there are certain people — almost entirely men — who have a really bad attitude this entire Pride weekend each year. They are of the “why do they have to flaunt it” types. On the plus side, things really are better. Twenty years ago, two men holding hands would have been considered “flaunting it.” Today, I’m not sure what makes the cut — but it is a higher standard. It’s still sad that LGBT couples doing in public what octogenarian heterosexual couples do is still considered something that must be stopped. But I am glad to say that progress does continue to be made. And it continues to be made because the LGBT community has the bravery to “flaunt it.”

After the legalization of same sex marriage this last week, one response I’ve heard it, “I wonder what they’ll ask for next?” Because it’s always something, am I right?! It’s funny how asking for equality is framed by opponents as something special that is being asked for — as though same sex marriage is equivalent to asking to not have to pay taxes. But I try to avoid getting into arguments of these types. The people who say things like this are not open to rational debate. Their complaints are based on the most primal of fear and hatred.

But there is an obvious response: there is no “next.” The LGBT community is asking for equitable and humane treatment. Same sex marriage was just a small part of that. It wasn’t even the end of institutional homophobia. As of late last year, you could still be fired for being LGBT in 29 states! I’m proud to say that in the three states I’ve called home (and still feel at home in) — California, Oregon, and Washington — you cannot be fired for being LGBT. You can still be fired in “liberal” New York for being transgender. So I guess that “those gays” won’t be satisfied until they have equal rights to work in Texas; what moochers!

There is, of course, the issue of getting beaten, raped, and murdered because you happen to be LGBT. And I like to think that most of the people in the Bay Area who bristle over San Francisco Pride do not think that this kind of thing is okay. But what these people who don’t want homosexuality “flaunted” need to understand is that all of these issues are related. Same sex marriage is about equality, but it is also about making homosexuality no big deal. When sexuality and gender identity become just another of the endless idiosyncrasies of humanity, it will stop bothering people.

Above all, what boggles my mind is that people don’t see that the problem is reversed. The problem isn’t with the LGBT community, but with those who are offended by it. It has never moved an argument forward for me, but I have asked many people, “Why do you care?” In the past, I have heard responses about pseudo-scientific reasons such are scarring children. People are less and less likely to use these excuses. Now they usually respond, “I don’t. It’s just…” It’s just what? They aren’t too clear on that, but I know what they want to say, “It’s just that they creep me out.” Or: “It’s just that I don’t like it.” And all that means is that it is all about the anti-LGBT people. It’s just that they don’t understand that.

If you ask Tyler Cowen, Scandinavians just have the right stuff! He approvingly quoted a new Nima Sanandaji book where he claims that the Scandinavian countries don’t have more equitable societies because of their redistributive systems but rather because Scandinavians are just better. And we know this because, “Median incomes of Scandinavian descendants are 20 per cent higher than average US incomes.” This isn’t about race but rather “cultural norms.” This is almost too delicious. I should not be allowed such cake to masticate!

Here’s the thing: of course it isn’t about race. It couldn’t be about race because race is a myth. But even among those who still believe in race, nothing can be about race because everyone (except for the proud bigots) knows that you just don’t talk about racial differences. So this is how people who want to make these kinds of anti-egalitarian, classist arguments talk about it. Sanandaji is Swedish, but it hardly matters. Paul Ryan is American and he talks about the “dependency culture.” But the meaning is the same. The point is that words become offensive because the the ideas that they represent. For example, we know that the “poll tax” was racist, so people don’t use the term today, even though they are using the same kinds of tactics today.

It’s clear enough today that phrases like “cultural norms” and “dependency culture” are racist. But it isn’t clear to most people. In 20 or 40 or 100 years, people will see it very clearly for what it is. And this isn’t to say that Cowen and Sanandaji think of themselves as racists. They may not even be — at least directly. They seem like men who are ideologues who want to push a particular economic system that just so happens to be good for them and their allies. But roughly the same can be said for a lot of 19th century slave owners: it wasn’t about racism; it was about profits.

Over time, I’m sure that science will show that all this business about “cultural norms” will be seen as working in exactly the opposite direction. Matt Bruenig thinks this, Institutions Matter Except When They Are Socialist. He noted that Scandinavia has a long tradition of egalitarianism. So those societies have set up economic and political systems that facilitate this. I assume he means to imply that the 20% advantage is just the result of the Scandinavian ancestors being lucky in the sense that they are white in a white-controlled racist society. I wish he had been explicit in that regard.

But the main thing is conservatives like Cowen have this neat trick. They start with a racist society — one that has done everything it can to keep down African Americans especially. Then they rush off and find people who came from countries that are heavily represented in the power elite. And then they conclude that the American economic system must just be treating everyone the way they ought to be treated: according to their “cultural norms.” Whether it is because of explicit racism or the desire to acquire as much money as they can, the result is the same: unjustified inequality.